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SAW VII: Photobooth Trap Experiential

Here is a freaky little experiential campaign recently created by Mitchells in Australia for the opening of SAW VII with Hoyts. People could enter a SAW VII branded photobooth to watch the trailer (at...

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LG: Falling Floor Digital Elevator Installation

A staged elevator prank, but a very cool installation. LG has hijacked an office elevator, removed the floor, replaced it with a whole bunch of their new IPS monitors which are triggered by sensors to...

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Heineken: The Airport Departure Roulette Stunt

I think everyone has thought about going to a last minute mystery trip, turning up to the airport and just booking a flight! But, what about when you’ve already got plans, you’re about to board a...

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